Hearts & Minds

As UK consumers lean towards buying British due to tariff concerns, companies face a choice to either embrace local pride or risk international trade? Will brands fly the flag to capitalize on the patriotic mood, or fly under the radar to maintain their global presence amidst rising protectionism?

Britain tries to tread carefully on China, but mixed messages prevail

“Too early to say” is all one can say amid tariff turbulence

Committed to inclusivity… excluding the US

Golf and the Godfather – how trump is framing the latest tariff twist

The shareholder letters that are a message to the world

How to deal with Trump, courtesy of AI and the man himself

Labour’s Reddit debut shows how much institutional comms landscape is shifting

The problem with being polite

Will journalism ever profit from impartiality again?

Adolescence: the cultural phenomenon that's an object lesson in storytelling 

How not to fill the void in Trump’s tariff guessing game