Hearts & Minds

Global big tech is now so large and powerful that countries like Britain, as opposed to the US and China, must treat them in the same way they would a nation state. Governments must work with, not against them if they wish to have any say in how AI for instance plays out in future. This has implications for CEOs and comms, seeing both sides coming together rather than remaining apart.

The lesson from the US election. Never mind the politics, just look at the numbers.

Rise of Bluesky adds another layer of complications for comms

Why Netflix’s Tyson v Paul bout is an old media trick writ large

Why adding your name to an open letter is not to be taken lightly

Will politics be the final frontier for Musk?

Trump victory triggers giant game of diplomatic dodgeball

In a world where we live in fear of being cancelled, communication is so often left bland in a desperate bid to stay woke. Adopting a position of being cautiously unafraid should provide a balance and the ultimate prize, authenticity.

Soundbites from Ridley Scott’s Gladiator II are currently echoing around the airwaves. They remind us of the power of a great line and how crafting them is an art worth persevering with. They are tangible and therefore persuasive.

It is a measure of whether a CEO should resign that when they do, there is no surprise. So, it was yesterday with Justin Welby. Some CEOs quit even though they have no personal connection with what occurred but it took place on their watch, the corporation’s reputation is suffering, a change is required. In this instance it was both reputational damage to himself and the brand. Leaving no question.

Navigating the perils of potentially toxic sponsorships

Will SNL skit turn off the voters Harris needs to win over?